Latoya Rattray-Ellis, Agricultural Communication Consultant Latoya Rattray-Ellis is a Jamaican communication consultant and active farmer working across agriculture, research, and development. She is currently partnering with the World University Service of Canada (WUSC) through its Sustainable Agriculture in the Caribbean project to help reduce the spread of yam rust and antract node disease in sweet yam. She is also leading research on the feasibility of producing sweet yam on the plains of St. Catherine. If successful, this could reduce labour costs, cut overall production expenses, and improve access to clean planting material for farmers. Latoya is the co-founder of LAE Farm Ltd., which grows tubers, vegetables, and spices for the Jamaican market. She serves on the Rural Agricultural Development Authority (RADA) Clarendon Parish Advisory Board, is a member of the Jamaica Network of Rural Women Producers, and a 2024 Young Leaders of the Americas Initiative (YLAI) Fellow. She holds a BA in Communication Studies from Northern Caribbean University (NCU).